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Digital Group X

DIGITAL MARKETING CONSULTING

Digital Marketing is a very crucial part of a business nowadays. The traditional methods of advertising and marketing are still of value but to have Digital Marketing in your business can make the difference. In the age of cellphones, tablets, and computers it is important to take advantage of these devices to advertise and market your business.

¿What are some examples of Digital Marketing? 

The following examples are key components and channels used by Digital Marketers in their campaigns:

  •  Web pages – A web page can be a very useful tool for presenting your business, services or products. It can also help you get new clients and connect all your social media in order to optimize your time when publishing content.
  •  Search Engine Optimization (SEO) – This is a very important topic if you want to get free traffic from the Search Engines such as Google, Yahoo, and Bing. A well optimized page can drive traffic which can lead to sales, services or new clients.
  • Social Media – Having a strong social media presence can also help drive sales and services. Social Media platforms can help you promote your videos and content related to your brand or services.
  •  Visual Content – Images to visualize your services, products, or brand. Graphic Design is a key part in this component of Digital Marketing. You can share these images on your social media, print, or on your website.
  • Promotional videos – Promotional videos are a form of advertising your brand or services with a relatively low cost. It isn´t necessary to have large budgets as a multi-million dollar company to produce such videos. 
Marketing Digital Guatemala

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Social Media Marketing

• Content & Page Management
• Strategy & Creating Content Calendars
• Monitoring Competitors
• Community Management
• Audience Engagement

email

Email Marketing

• Campaign Building
• Email Copywriting & Design
•  Automation Management
• Email Broadcasting 

pay-per-click

PPC Management

• Campaign Planning
• Keyword Mapping & Research
• Campaign Set up
• Monitor & Optmization
• Reports & Analytics

 

website-content

• Created with your Brand in mind
• 3 years of web hosting
• Fast loading times
• SSL Certificate
• Tutorial Included

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Google My Business

• Campaign Building & Set up
• Content Creation
•  Automation Management
• Optimization
• Community Engagement

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• 3 Concepts
• Master AI File
• 1 Alternative
• 3 Rounds of Revision
• Branded

 

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“Your Business needs Digital Marketing in order to grow and prosper.” -Lyfe Marketing

According to the acclaimed agency Lyfe Marketing, These are the reasons why you need to incorporate a Digital Marketing strategy into your business:

  • Your clients are already online! – On average, people have about 7 social media accounts. These social media accounts are integrated even more in people’s lifes through schools, jobs, and entertainment.
  • Digital Marketing helps small business – Nowadays, not only Walmart can  have a strong online presence. Any small business if done correctly, can compete without having large budgets.
  • Personalized Ads – The advantage of launching online campaigns is that you have full control of who you want to target. Want to target your women’s clothing line just to women from 18 to 30? no problem. You can fully customize your ads to your target audience.
  • Analytic Data – Data has such high value for marketers and with this knowledge you can personalize your ads even better. You can identify the specific demographics of your customers by installing various tracking tools.
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